Mad Troll IPA

Project Summary

I’m allowed to have some fun once in a while, right? This is a character I developed for my less-than-consistent home brew production and hot sauce labels, that now shares an audience as wide as a small circle of friends. This label demonstrates my traditional illustration skills meshed with digital design and product packaging. I’ve received positive feedback on the fun theme, but less than stellar reviews on what matters most here – the beer. Maybe someday if I can perfect my skills as a brewer we’ll go international. Until then we’re stuck with a lot of color and a bitter taste in our mouths. Enjoy one cold!